COOKIE POLICY

Version applicable as of 2026.02.07
 

This Cookie Policy (“Policy”) explains how Lee Digital (“Company”, “we”, “us” or “our”) uses cookies and similar tracking technologies on renuray.com (the “Website”), the purposes for which we use them, and the choices you have to control their use.
 

This Policy is prepared with reference to the EU General Data Protection Regulation (GDPR), the UK GDPR, the ePrivacy Directive (and national implementations such as PECR), and other applicable data protection and consumer laws (including, where relevant, the California Consumer Privacy Act (CCPA/CPRA) and similar laws in other jurisdictions). It should be read together with our Privacy Policy.

By using the Website, you acknowledge that cookies and similar technologies will be used in accordance with your preferences as set via our consent tools and this Policy. You can change or withdraw your consent at any time as described below.
 

1. Who is responsible for protecting my information?
We are:

• Company name: Lee Digital

• Trading name (if different): Renuray

• Registered company number:

• Registered address: 
353 Lexington Avenue
4th Floor PMB293
New York, NY 10016

• Email (general/contact): info@renuray.com

• Email (privacy/DPO, if applicable): info@renuray.com

If you have any questions, comments, or complaints about how we use cookies or process your personal data, please contact us using the details above. You may also have the right to lodge a complaint with your local data protection authority.
 

2. What are cookies and how do we use them?
Cookies are small text files that are placed on your computer, smartphone, tablet or other device when you visit a website. They are widely used to make websites work, or work more efficiently, as well as to provide information to website owners and their partners.

On our Shopify‑based Website (including pages built with GemPages), we use cookies and similar technologies to:

• Ensure the Website functions properly and securely (for example, cart, checkout, payment and security cookies provided by Shopify and our payment processors).

• Remember your actions and preferences (such as login, language, currency and region).

• Understand how visitors use our Website and improve performance (via Google Analytics and Hotjar).

• Tailor content and offers to your interests and measure advertising campaigns (via Meta/Facebook Ads, Google Ads and other marketing tools).
 

Cookies may be:

• First‑party cookies: set by us (including via Shopify and GemPages) and associated with our domain.

• Third‑party cookies: set by other organisations (for example Google, Meta/Facebook, Hotjar, Stripe).

• Session cookies: which expire when you close your browser.

• Persistent cookies: which remain on your device for a period of time or until you delete them.
 

3. Types of cookies we use
3.1 Necessary (essential) cookies
These cookies are essential for the proper functioning and security of the Website and cannot be switched off in our systems. They:

• Enable basic site functions such as page navigation, adding items to your cart, and completing checkout (Shopify core cookies).

• Maintain your session and keep you logged in as you move between pages.

• Help us detect and prevent fraud and ensure the security of our systems (including security cookies from Shopify, Shopify Payments and Stripe).

• Store your cookie preferences so we can honour your choices.
 

Without these cookies, some parts of the Website may not operate correctly or at all. The use of strictly necessary cookies is based on our legitimate interest in providing you with a secure and properly functioning Website and/or for the performance of a contract with you.

3.2 Functional cookies
Functional cookies improve the functionality and personalisation of the Website. They:

• Remember your language, currency, region and other preferences.

• Remember items in your basket between visits.

• Support enhanced page layouts and content created via GemPages.

• Make your interactions with the Website more efficient and personalised (for example by remembering login choices, where you select this).

If you disable these cookies, some services may not function properly or your experience may be less tailored.
​

3.3 Analytics and performance cookies
Analytics cookies help us understand how visitors use the Website so we can measure and improve performance.

We use, in particular:

Google Analytics (GA4): sets cookies such as _ga, _ga_<container-id> and, depending on configuration, _gid and related identifiers.

• These cookies distinguish users, understand sessions and traffic sources, and measure engagement with our pages and content.

• The _ga cookie is typically persistent (up to 2 years), while _gid usually lasts 24 hours and is used to distinguish users within a session.
 

Hotjar: uses first‑party cookies and similar storage (for example _hjSessionUser_, _hjSession_ and related cookies) to understand how users interact with our pages (heatmaps, scroll depth, clicks, and session recordings).

• These cookies help us see which areas of a page are used most and identify usability issues, without directly identifying you as an individual.

Data collected via these cookies is generally aggregated and used to:

• Monitor and improve Website performance and design.

• Diagnose technical issues.

• Understand the effectiveness of our content, layouts and funnels (including those built with GemPages).

Where required by law, analytics cookies are only used with your consent.

3.4 Marketing and advertising cookies
Marketing cookies are used to personalise the ads you see and to measure the effectiveness of our advertising campaigns.

We use, in particular:

• Meta/Facebook Pixel and related technologies: used to track actions taken on our Website (such as page views, add to cart, purchases) so we can measure and optimise Facebook and Instagram ad campaigns, build custom audiences and show you relevant ads.

• These technologies rely on cookies and similar identifiers that may be set in a first‑party or third‑party context and can collect data about your device, pages visited, actions taken and the results of ads.

• Google Ads (including Google Ads Remarketing and conversion tracking): uses cookies to measure conversions from our ads, prevent click fraud and show you more relevant ads on Google services and partner sites.

• These cookies can track which ads you have seen, what you clicked and whether you completed a purchase or other action.

• Other Shopify marketing integrations and affiliate/tracking tools (if enabled): may use cookies to attribute sales to campaigns and partners and to avoid duplicate conversions.

These cookies may track your browsing behaviour across this and other websites and apps to:

• Build a profile of your interests.

• Deliver targeted or “interest‑based” advertising.

• Limit the number of times you see an ad and measure campaign performance.

In some jurisdictions, the use of these cookies may be considered a “sale” or “sharing” of personal information. Where required, we will obtain your consent and/or provide easy mechanisms to opt out.

4. Other tracking technologies we use
In addition to cookies, we may use other tracking technologies that operate in a similar way, including:

• Pixel tags / web beacons: small graphics or code snippets embedded in web pages, ads or emails that track actions such as page views, clicks or email opens (for example, Meta Pixel events and Google Ads tags).

• Scripts and SDKs: small pieces of code running in your browser or app to measure interactions (e.g. clicks, scrolls, form submissions), enable dynamic content and integrate with third‑party services (such as Hotjar scripts and Google tags).

• Local storage and similar technologies: used to store data locally in your browser or device for functionality, security or analytics purposes.
​

We treat these technologies in the same way as cookies for the purpose of consent and control. When you consent to certain categories of cookies (for example analytics or marketing), you also consent to the associated use of similar tracking technologies.
 

5. Third‑party cookies and tracking technologies we use
Because we run our store on Shopify and use third‑party services, some cookies and tracking technologies are set by third‑party providers, including:

• Shopify (platform and hosting, including GemPages‑based content).

• Google Analytics and Google Ads (measurement, analytics and advertising).

• Hotjar (behaviour analytics and feedback).

• Meta/Facebook (ads and analytics).

• Shopify Payments and Stripe (payments and fraud prevention).

These third parties may use cookies and similar technologies to collect information about your online activities over time and across different websites and apps, in order to:

• Provide their services to us (platform hosting, analytics, payments, advertising, optimisation).

• Improve their own products and services.

• Deliver personalised content and adverts to you.

Each of these providers is responsible for their own use of your data. We do not control their technologies and are not responsible for how they operate. We recommend that you review their privacy and cookie policies for more information, for example:

• Shopify: https://www.shopify.com/legal/cookies

• GemPages: https://gempages.net/pages/privacy

• Google (including Google Analytics and Google Ads): https://business.safety.google/privacy/

• Hotjar: https://www.hotjar.com/legal/policies/cookie-information

• Meta / Facebook: https://www.facebook.com/policies/cookies/

• Stripe: https://stripe.com/legal/cookie-policy

A more detailed list of the specific cookies and technologies used by these providers in connection with our Website may be found in our cookie list referred to below.

6. How can I manage my cookie preferences?
6.1 Consent banner and settings
When you first visit our Website (and periodically thereafter), you will be shown a cookie banner or pop‑up that allows you to:

• Accept all cookies.

• Reject all non‑essential cookies.

• Manage your preferences by cookie category (for example, functional, analytics, marketing).

You can change or withdraw your consent at any time by visiting [“Cookie Settings” link / footer link] on our Website. Your updated choices will apply to future use of the Website on that browser and device. You may need to refresh the page for the new settings to take effect.

6.2 Browser controls
You can also manage cookies through your browser settings, including blocking or deleting cookies. Guidance for popular browsers is available here:

• Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences

• Google Chrome: https://policies.google.com/technologies/partner-sites

• Opera: https://www.opera.com/help/tutorials/security/privacy

• Microsoft Edge: https://privacy.microsoft.com/en-us/windows-10-microsoft-edge-and-privacy

• Safari: https://support.apple.com/guide/safari/manage-cookies-and-website-information-sfri11471/mac

If you block or delete cookies, some features of the Website (including cart, checkout and account features) may not work properly or you may not be able to access certain areas.

6.3 Advertising industry opt‑outs
For interest‑based advertising, you may also use industry opt‑out tools (where available in your region), such as:

• YourOnlineChoices (EU/EEA)

• Network Advertising Initiative (NAI)

• Digital Advertising Alliance (DAA)

These tools allow you to opt out from receiving interest‑based advertising from participating companies, but they do not block all advertising.
 

7. What cookies and tracking technologies do we use?
We maintain and regularly update a detailed list of the cookies and similar technologies used on our Website. This list includes (for each cookie or technology where applicable):

• Name of the cookie or identifier.

• Provider (us, Shopify, or a specific third party such as Google, Hotjar, Meta, Stripe).

• Category (necessary, functional, analytics, marketing).

• Purpose (what it does and why we use it).

• Type (session or persistent).

• Retention period (how long it remains on your device).

• Whether it involves cross‑site tracking or profiling.

You can view this detailed list at any time via [link to “Cookie List”, “Cookie Settings” or similar in your footer]. This list will typically include:

• Shopify essential cookies to keep your session, cart and checkout functioning.

• Shopify and GemPages functional cookies for layout, content and preference management.

• Google Analytics cookies such as _ga, _ga_<container-id>, _gid (analytics and performance).

• Hotjar cookies such as _hjSessionUser_, _hjSession_ and other Hotjar identifiers (behaviour analytics).

• Google Ads and Meta/Facebook cookies and identifiers associated with conversion tracking and remarketing (marketing and advertising).

• Shopify Payments and Stripe cookies related to payment processing, fraud prevention and security.

8. International transfers of data
Some of the third‑party providers that set cookies or process data on our behalf (including Google, Meta/Facebook, Hotjar and Stripe) may be located outside your country, including outside the UK/EEA. Where this involves the transfer of personal data to a country that does not provide an equivalent level of protection, we will take appropriate safeguards (such as standard contractual clauses or other mechanisms recognised by applicable law) to protect your data.

For more information on international transfers, please refer to our Privacy Policy or contact us using the details in section 1.

9. How long do we retain data from cookies?
The duration of each cookie is specified in our detailed cookie list. Session cookies expire when you close your browser, while persistent cookies remain for a longer period but will always have a defined expiry.

Personal data collected via cookies and similar technologies is retained only for as long as necessary for the purposes described in this Policy, or as required by applicable law. We also periodically review and minimise the data we hold, and we may aggregate or anonymise information where appropriate.

10. Your rights (including “Do Not Sell or Share” rights where applicable)
Depending on your location, you may have certain rights in relation to your personal data, which may include the right to:

• Access, correct or delete your personal data.

• Restrict or object to certain processing.

• Withdraw consent at any time, without affecting the lawfulness of processing before withdrawal.

• Lodge a complaint with your data protection authority.

In some jurisdictions (such as California), you may also have the right to opt out of the “sale” or “sharing” of your personal information, including for targeted advertising. Where applicable, we will:

• Provide a “Do Not Sell or Share My Personal Information” link or equivalent mechanism.

• Honour opt‑out choices for relevant cookies and associated data.

For more information about your rights and how to exercise them, please see our Privacy Policy or contact us using the details in section 1.

11. Changes to this Cookie Policy
We may update this Policy from time to time, for example to reflect changes in law, technology, our services or the cookies we use. When we do so, we will update the “Version applicable as of” date at the top of this Policy and, where required by law, provide additional notice (for example via a banner or email).

Your continued use of the Website after any changes take effect will be deemed acceptance of the revised Policy. If you do not agree to the changes, you should stop using the Website and adjust your cookie settings and browser settings accordingly.

END OF POLICY